Join us for the next edition of GDH by Eli Novakovic, Director Customer Experience Design @Novartis.

Considering the fact that User Experience Design becomes more and more popular each time a person mentions it, in corporate organisations and development teams, there is still a layer of dust particles spreading within our discipline questioning: What exactly a UX designer does, why are they so unique and how can we work with them?

Pharma industry is offering a lot of exciting opportunities to evolve experiences regardless the stage of the product we are at. It is a brand new discipline considered to bring powerful and remarkable results.

Our speaker, Eli Novaković, will share with you common misunderstandings about UX through some fun examples and showcases bringing this important component of a successful digital or non-digital product closer to your heart and soul.

Originally from Croatia, Eli will forever talk about the power of strong coffee while having meaningful conversations. She loves to call herself a creator. Eli has been discovered as a pitch-master and great story-teller but what makes her the happiest is creating professional, easy-to-use experiences with a twist which helps brands to stand out on the market.